IoT Asset Tracking for a Logistics Company

The challenge

Drivers checked in over chat. Warehouses updated spreadsheets. Customers called for status when GPS pins were stale. The business was growing, but operations could not see the same reality at the same time.

Our approach

We treated telemetry as a product: reliable ingestion first, dashboards second, alerts third. Workshops focused on the moments where visibility actually changes decisions—loading, departure, hub transfer, and delivery confirmation.

The solution

GPS devices and door sensors fed a streaming pipeline into a time-series store. Dispatchers used a live map with exception queues. Customers received milestone notifications tied to verified events—not guesses.

The outcome

Fewer “unknown” shipments. Faster exception handling. A calmer operations floor because the UI surfaced what needed attention instead of drowning teams in raw pings.

Key learnings

• Event contracts matter more than hardware counts — define states before scaling devices.
• Start with one corridor — prove reliability on a dense route before national rollout.
• Alerts need ownership — every notification maps to a role and an SLA.